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Harvard Business Review Press

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The Experience Economy, Updated Edition

Autor: Gilmore James H., Pine B. Joseph,

publisher: Harvard Business Review Press

0 / 5
14 %
In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book "The Experience Economy" is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages. And though the world has changed in many ways since then, the way to a customer's heart has not.

Sleva 14 % z běžně ceny 739 Kč

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The Wisdom of Teams : Creating the High-Performance Organization

Autor: John Katzenbach

publisher: Harvard Business Review Press

0 / 5
14 %
The definitive classic on high-performance teams The Wisdom of Teams is the definitive work on how to create high-performance teams in any organization. Having sold nearly a half million copies and been translated into more than fifteen languages, the authors' clarion call that teams should be the basic unit of organization for most businesses has permanently shaped the way companies reach the

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The Medici Effect, With a New Preface and Discussion Guide : What Elephants and Epidemics Can Teach…

Autor: Franz Johansson

publisher: Harvard Business Review Press

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14 %
Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs. Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory

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